How My Entrepreneurial Journey Shaped the BeH2O™ & The Layne Project’s Hard Pivot

🔹 Entrepreneurship & Co-Parenting: An Unexpected Connection

When I started my journey as an entrepreneur, I never expected the business world to transform the way I think about co-parenting, conflict resolution, and systemic change.

Yet, over time, I realized that the same principles that build successful companies—strong leadership, accountability, clear systems, and a mission-driven approach—are exactly what’s missing in many co-parenting dynamics.

The more I studied entrepreneurial strategy, the more I saw parallels between scaling a business and co-parenting effectively.

✅ Businesses thrive when they have a strong mission. Co-parenting improves when parents define their shared purpose (even if they don’t get along).
✅ Businesses implement systems to reduce inefficiency. Co-parents need repeatable communication strategies to avoid unnecessary conflict.
✅ Great companies measure success beyond short-term wins. Great co-parents think about long-term impact on their children, not just immediate disagreements.

These insights directly shaped BeH2O™—a co-parenting model that combines leadership principles, behavioral psychology, and systems thinking to create real, scalable solutions for families.

🔹 The Hard Pivot: Scaling Impact Through The Layne Project 4 Families & BeAligned™

As these insights deepened, it became clear that direct service wasn’t enough to create the impact I envisioned.

For years, The Layne Project provided direct services—but direct service models have limits.

📌 A system problem requires a system solution.

That’s why I made a hard pivot:
🚀 Transitioning The Layne Project into a consulting, training, and certification model
🚀 Launching The Layne Project 4 Families as a nonprofit that fosters family connections
🚀 Developing BeAligned™—a central document hub and collaboration tool designed to break silos between parents, professionals, and key decision-makers.

📌 What’s Next?
This 12-week blog & LinkedIn series will unpack the most valuable entrepreneurial lessons that can transform co-parenting success.

👉 If you’ve ever felt stuck in co-parenting conflict or wondered how to build a better system for your child’s stability, this series is for you.

We kick off next week with: “Start With Why – Defining Your Co-Parenting Purpose.”